Market Research in South Africa

South Africa is rich in diverse cultures, people and natural heritage. Enjoying remarkable macroeconomic stability and a pro-business environment. It is the most advanced, broad-based and productive economy in Africa, and has a gross domestic product (GDP) of $283.5 billion and a real growth rate of 5.1 percent in 2007. The south Africa economy is characterized by standard similar to those found in developed countries. It has a well-developed physical infrastructure. It is the world’s largest producer of platinum, vanadium, chromium and manganese. South Africa boasts a sophisticated financial sector with well-developed financial institutions and a stock exchange in Johannesburg (JSE) that ranks among the top exchanges in the world.

eMpulse can help you with the following Market Research Services in South Africa:

• Evaluation of market potential for your products and services
• Help you understand the customers and their buying processes
• Market launch strategies and guidance
• Post launch brand monitoring research

Opportunities:
• Electric Power Systems.
• Telecommunication Services.
• Automotive Parts/Service Equipment.
• Mining Equipment.
• Medical Equipment.

Population growth rate: 0.94%
Per capita GDP (US dollars): 7,555
Population (2008) : 44 million